1. Introduction
Wearo ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered virtual try-on service. This policy is GDPR compliant.
2. Information We Collect
2.1 Account Information
When you create an account, we collect:
- Name and email address
- Password (encrypted and never stored in plain text)
- Account preferences and settings
2.2 Uploaded Images
For virtual try-on generation:
- User Photos: Images of individuals uploaded for try-on purposes
- Clothing Images: Product images from your e-commerce catalog
- Important: All uploaded photos are encrypted during transmission and are NOT stored on our servers after processing is complete. Images are immediately deleted after generating the try-on result.
2.3 Usage Data
We automatically collect:
- Credit usage and generation history
- Device information (browser type, operating system)
- IP address and geographic location
- Service usage patterns and preferences
3. How We Use Your Information
We use collected information for:
- Service Delivery: Processing AI try-on generations
- Account Management: Creating and managing user accounts
- Billing: Processing payments and managing subscriptions
- Service Improvement: Analyzing usage patterns to improve accuracy and performance
- Communication: Sending service updates, billing notifications, and support responses
- Legal Compliance: Meeting legal obligations and protecting rights
4. Data Storage and Security
4.1 Image Processing
Your privacy is our priority:
- Images are encrypted in transit using TLS/SSL
- Processing occurs in secure, isolated environments
- Images are immediately deleted after try-on generation (within seconds)
- No human reviews your uploaded photos
- We do NOT use your images to train our AI models
4.2 Account Data
Your account information is:
- Stored in secure, encrypted databases
- Protected by industry-standard security measures
- Accessible only to authorized personnel
- Backed up regularly for disaster recovery
5. Data Sharing and Disclosure
We do NOT sell your personal information. We may share data only in these circumstances:
- Service Providers: Third-party vendors who assist in service delivery (payment processors, hosting providers)
- Legal Requirements: When required by law or to protect our rights
- Business Transfers: In connection with a merger, acquisition, or sale of assets
- With Your Consent: When you explicitly authorize disclosure
6. Cookies and Tracking
We use cookies and similar technologies to:
- Maintain your login session
- Remember your preferences
- Analyze site usage and performance
For detailed information, see our Cookie Policy.
7. Your Rights (GDPR Compliance)
Under GDPR, you have the right to:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate or incomplete data
- Erasure: Request deletion of your data ("right to be forgotten")
- Portability: Receive your data in a machine-readable format
- Restriction: Limit how we process your data
- Objection: Object to processing based on legitimate interests
- Withdraw Consent: Withdraw consent at any time
To exercise these rights, contact us.
8. Data Retention
We retain your information only as long as necessary for the purposes outlined in this policy or as required by law. Account data is retained while your account is active. Upon account deletion, personal data is permanently removed within 30 days.
9. International Data Transfers
Your data may be processed in countries outside your residence. We ensure adequate safeguards are in place, including Standard Contractual Clauses (SCCs) where applicable, to protect your data in compliance with GDPR.
10. Children's Privacy
Our Service is not intended for users under 18 years of age. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal data, please contact us immediately.
11. Changes to This Policy
We may update this Privacy Policy periodically. We will notify you of significant changes via email or through a prominent notice on our Service. Your continued use after changes constitutes acceptance.
12. Contact Us
For questions about this Privacy Policy or to exercise your rights, please contact us.